Asbury Park NJ
A Blend of Beach & City Life
“What we love about living in AP”
Sights from the Boardwalk into Town
The Sky Art is Amazing
Retail Town Center is at Cookman & Mattison Avenues
Sanctum Handmade Gift Shop
DJ’s Deli & Amici Gelato on Mattison Avenue
Boho House on Lake Avenue
C’est Cheese on Emory Avenue
Downtown Experiences Rumble
Galleries Celebrating Creatives
The Dining is on Point
Café Volan
Dolce Fantasia
Taka
Reyla
Let’s Welcome with Downtown Information
Beyond the digital buzz and social hashtags lies the true heart of our streets. By consolidating these local gems into a curated Welcome, we bridge the gap between discovery and foot traffic—ensuring every new arrival feels immediately connected to the best of our downtown retail and dining through a physical roadmap of our community.
Central Business District Merchant Welcome Folder
Initial Volume = 10-50
Initial New Downtown Merchant Welcomes as Physical HandyGude Branded Folders
A professional welcome folder acts as a vital bridge between a new member and this community, organizing essential local resources into one convenient and accessible place. By providing clear guidance on town dynamics, local services, and annual events, it empowers new owevers to navigate this new city with confidence and fosters an immediate sense of momentum.
Parking Passes & Zones
Eateries & Markets
Event Schedule
Garbage Days & Rules
Town Services Directory
Urban Enterprise Zone Information
Merchant Association Applications
Neighbor Business Owners
Service Providers
Do you have a brochure to include? A postcard? A Personal note?
Contact Asbury Park resident Iris Orsini to discuss including your welcome item.
Asbury Park NJ New Merchants
2025 - 2026
BANGS AVE Object Americana, Legal Leaf NJ, The Flying Pig Market
COOKMAN AVE A Cup of Literature, Arm Vibes Bracelet Bar
Asbury Park NJ HandyGuide
Downtown 07712 November 2025 Merchants
Downtown Welcome Directory
New Merchants Highlighted in Yellow
This is Experiential Service Design
The Six Top Groups to Welcome to the CBD
New Merchants
Parking & Delivery Zones
Cafes & Delis
Annual Event Schedule
Garbage Days & Rules
Town Services Directory
Urban Enterprise Zone Info
Merchant Association Form
Neighbor Business Owners
Service Providers
New Apartment & Condo Residents
Parking Passes & Zones
Eateries & Markets
Annual Event Schedule
Garbage Days & Rules
Neighbor Businesses
Town Services Directory
Clubs & Orgs to Join
Service Providers
Asbury Relocation Sales
Parking Zones
Eateries & Markets List
Annual Event Schedule
Decor Merchants & Artists
Beach Hotel Guests
Shuttles Downtown
Eateries & Markets List
Annual Event Schedule
Festival & Event Visitors
Parking Zones
Eateries & Markets List
Annual Event Schedule
Day Trip Visitors
Parking Zones
Eateries & Markets List
Annual Event Schedule
Asbury Park NJ January 2026
Downtown Vacancy & Churn List
BANGS AVE
713 NEW | Object Americana | Boutique Name & Ownership Change
700 NEW | Legal Leaf NJ Asbury Park
527 VACANT | Boutique Closed
513 VACANT | Retail Space next to Cardinal
COOKMAN AVE
704 NEW | A Cup of Literature
716 VACANT for SALE | Wacky Closed
721 VACANT | Heaven Closed
703 VACANT | Ocean Gallery Closed
614 VACANT| Retail Slots by AP Brewery
525 Restaurant in Transition | Esquina | Main Stay
511 FOR RENT | Copy Shop
LAKE AVE
527 Restaurant Space in Transition | was Festhalle
MAIN ST
408 NEW | Alterations, Custom Clothing + Accessories
410 VACANT | Locals Art Cooperative Ended
VACANT RETAIL | By Ebb and Flow Yoga
MATTISON AVE
649 Restaurant Space in Transition | was Killer Pies Pizza
The List of Area Social Hashtags
#apnj
#Asburynj
#asburypark
#asburyparkeats
#asburyparkbeach
#asburyparknewjersey
#asburyparknj
#asburyparkdaily
#asburyparknow
#loveasburypark
#asburyparkboardwalk
#shopasburypark
#cookmanavenue
Asbury Park NJ
#shopsmall
#shopsmallbusiness
#supportlocal
#supportlocalbusiness
#njsmallbusiness
#njlocalbusiness
#shoplocalnj
Local Retail
#newjerseyrestaurant
#njfoodie
#jerseyshoreeats
#jerseyeats
Local Restaurant
#nj
#yesnj
#njspots
#newjersey
#jerseylocal
#newjerseylife
#bestofnj
#bestofthegardenstate
#jerseyshore
#monmouthNJ
New Jersey
Schedule of Annual Events
Announce Offers with the Right Timing
Day Trip Visitor List
Understanding Town Dynamics
Requires Data Collection & Evaluation
So you intend to promote business in town.
A noble goal. And yet not an easy task. Even for expert ‘marketers’.
It’s especially challenging given the confusing array of promo options, both traditional and modern. I get it. I’ve spent decades observing the fits and starts of merchant and organizational outreach.
My suggestion is to go up a level as we discuss and decide what to do and where to start. Invite yourself to see the whole playing field from above. This involves collecting data to find the common groupings. Opportunities are sure to become evident with skilled facilitation.
For example: For most towns we can see three distinct audiences: Business Owners, Visitors, and Residents. Asbury Park benefits from pulling day trip visitors from hours away when the weather is favorable. Of course, Jan - March is the most challenging quarter with the St. Patrick’s Day parade as a vital welcome back event.